Questions for Survey

First show them the current website and see reaction.

1.  What do you think this website is for?

Describe what the website actually is.

2.  What are your expectations for a website dealing with bed bug detection?

3.  What is your history with bed bugs?  What did you do?

4.  Have you used this service before?  If so, how was your experience?  What was good and what was bad?

5.  Place interviewee in scenario, ask what their thought process is.  What would they do?

6.  Do you think its worth getting a bed bug dog to investigate your area in this scenario?  Would you pay that much ($175/hour)?

7. What would be your motivation in getting a bed bug dog?

8.  What would they value in hiring a bed bug company?

Potential Clients:

Mothers
Those with a history
Off campus housing landlords
Elderly
Office workers

Personas:

1. Mother
2. Male with a company/landlord

Find a competitor to research